Admiral Pioneer, which is part of Admiral Group, has partnered with Octopus Electric Vehicles to provide motor insurance as part of the leasing agreement offered to employees accessing electric vehicles through salary sacrifice schemes. The integration is being powered by Root Platform’s API-first technology.

Emma Huntington, CEO of Admiral Pioneer, said: “We’re partnering with Octopus to bring real innovation to EV salary sacrifice, moving beyond traditional fleet pricing to offer insurance based on individual risk. By combining our deep insurance expertise with Octopus’s digital-first approach, we’re delivering smarter, fairer, and more personalised insurance for electric drivers.”
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‍Jonathan Stewart, co-founder of Root, added: “This is embedded insurance at its best – contextual, convenient, and customer-centric. Our collaboration with Octopus EV is helping to create a seamless, game-changing insurance journey that aligns with how people lease and drive electric vehicles today.”