Direct Line Insurance Group plc has reported its results for the year ended 31st December 2024, ahead of its acquisition by Aviva later this year. It achieved an ongoing operating profit of £205m in contrast to the loss of £189.9m the previous year.

In force policies dropped by 5.5% to 8.8 million and included an 8.4% fall in motor policies and a 3.1% reduction in non-motor policies. The carrier said gross written premium and associated fees were £3.7bn, up from £3bn in 2023.

Adam Winslow, CEO of Direct Line Group, said: "Our 2024 financial results demonstrate the significant progress we have made, so far, in transforming the business. The turnround strategy, launched in July, has made a marked difference to the company’s performance, and we have good momentum across all our business lines.

“During the year we launched three new Direct Line branded motor insurance products on the largest price comparison website, Green Flag signed two new agreements, our Home business re-platformed, we further improved our pricing and underwriting capabilities, initiated a new operational structure to become a more efficient and effective organisation and overhauled our claims function in service of better customer and indemnity outcomes.”