FWD Research has developed a survey to understand the vulnerabilities of SME customers and is working with a collaboration of insurers and brokers to understand how these vulnerabilities affect the outcomes they get from the insurance market. The commercial lines insurers are Allianz, Aviva, Axa UK, RSA and Zurich. The brokers are Brown & Brown, Gallagher, Howden, Jensten and PIB.

Martin Grimwood, director at FWD Research, said “The approach we have developed for commercial lines insurers and brokers will assist in developing good outcomes for the customer and allow the insurance sector to adhere to Consumer Duty legislation and remain compliant.

“The research model we have created is sector agnostic, and can be replicated for personal lines insurance and other intermediated markets.”