Alan Tate-Smith has launched AMB Rural and Commercial Ltd. The independent broker is based in Honiton, Devon and seeks to support clients across the South West and beyond. It will focus on offering farm and estate insurance, agricultural contracting cover, commercial combined policies, property owners’ insurance and specialist cover for diversified rural enterprises.

Tate-Smith worked as an agent for NFU Mutual from 2010 to 2018. He then worked for a specialist agricultural broker in Devon until founding his own firm. AMB Rural and Commercial Ltd is an appointed representative of FUW Insurance Services.

He said: “After two decades working with rural and commercial businesses, it’s clear that clients want clear advice from someone who understands how their business works. AMB Rural and Commercial Ltd has been set up to provide straightforward, practical insurance and a level of service that allows clients to make informed decisions with confidence.”